This summer the Loewe company launched a new fragrance for men: "Essencia". The launch happened in Spain, and they wanted to use Spanish inventor and aviation pioneer Juan de la Cierva and his autogiro machines in their ads.
They used historical footage to show the autogiro of the past and the ArrowCopter to visualize the vision of the future. For photographing and filming my ArrowCopter was in Spain twice. The result is three high quality promotional films, each with a different focus.
The first video shows a male model and some shots of the ArrowCopter.
The second video is extremely interesting because it interviews Juan de la Cierva`s nephew. He talks a bit about his uncle and his own inventions (he invented the first camera stabilization system).
The third video is an interview with ArrowCopter's Director of Sales, Lukas Schweighofer.
The quote of Juan de la Cierva in the end got me to smile:
I hope you enjoy them.
Greetings, -- Chris.
They used historical footage to show the autogiro of the past and the ArrowCopter to visualize the vision of the future. For photographing and filming my ArrowCopter was in Spain twice. The result is three high quality promotional films, each with a different focus.
The first video shows a male model and some shots of the ArrowCopter.
The second video is extremely interesting because it interviews Juan de la Cierva`s nephew. He talks a bit about his uncle and his own inventions (he invented the first camera stabilization system).
The third video is an interview with ArrowCopter's Director of Sales, Lukas Schweighofer.
The quote of Juan de la Cierva in the end got me to smile:
Juan de la Cierva said:If in doubt, maintain altitude.
Nobody has ever crashed into the sky.
I hope you enjoy them.
Greetings, -- Chris.
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